Public Opinion Polling

We successfully conducted the World Poll 2024 in South Africa, marking a significant achievement in our international research portfolio. The World Poll is Gallup’s flagship global study, conducted annually across more than 100 countries, measuring public opinion on a wide range of critical issues such as economic conditions, governance, education, healthcare, and overall well-being. Our ability to execute this complex study with precision and cultural sensitivity demonstrated our capacity for high-quality, large-scale fieldwork.

Following this success, we were proud to be selected by Gallup to carry out the Global Attitudes 2025 project — another major international study focused on capturing public perceptions on global affairs, democracy, leadership, and international cooperation. We completed this project to Gallup’s rigorous methodological standards, further solidifying our partnership.

Public opinion polling reveals people's true needs and views, guiding smarter decisions in society and policy.

As a result of our proven track record, we were entrusted with the World Poll 2025, expanding our reach to include Lesotho and Eswatini alongside South Africa. Working with Gallup, one of the world’s most respected research organizations, is a testament to the quality and reliability of our work. These projects reflect not only our technical expertise but also our commitment to delivering accurate, actionable insights in diverse and dynamic environments.