BAT Retail Census (2011 & 2018)

Commissioned by Frontline Research Group, Mploy was appointed as a key service provider for the British American Tobacco (BAT) Retail Census in both 2011 and 2018.

• 2011: We were appointed to conduct a retail census in Mpumalanga, KwaZulu Natal and Limpopo.
• 2018: We were reappointed to conduct the census in Mpumalanga, Limpopo, KwaZulu-Natal, and the Eastern Cape—successfully delivering results on time and to client expectations.

These projects highlight our capability to manage high-volume, complex field operations across multiple provinces concurrently.

Godrej Hair Products

Mploy conducted a targeted retail census for Godrej Hair Products in KwaZulu-Natal, providing valuable market insights and distribution data for the brand's strategic planning.

Coca-Cola Beverages

We carried out a comprehensive retail census in South African townships, focusing on informal and formal retail points.

Additionally, we successfully completed retail census projects in Lesotho and eSwatini, supporting Coca-Cola’s regional expansion and market intelligence efforts.

GIS Mapping: Ehlanzeni Municipality

For the Ehlanzeni District Municipality, Mploy conducted a geographic information systems (GIS) mapping project with a broad scope, including:

• Identification and mapping of all tourism outlets and their associated amenities
• Documentation of commercial and informal economic activity across the region

This project supported municipal planning and local economic development initiatives through accurate, geo-referenced data.